What is Digital Signage?
At a Glance
Digital Signage is a totally new media concept, which is deliver information including images, videos, text…to different terminal screens in public places large-scale shopping malls, supermarkets, hotel lobbies, restaurants, cinemas and other places through network such as Ethernet, WiFi, 3G/4G. The most convenient is that users can manage all his screens and update contents remotely from a central location via digital signage network.
Digital Signage Network can deliver business, finance and entertainment content through large-screen terminal display devices. It is designed to broadcast the specific advertisements to specific people in a certain place and a certain period, so that it can create branding and advertising.
Digital Signage System Architecture
Digital Signage System consists of the following parts:
Content Management Software
CMS software is used to manage and control all digital signage players and screens remotely via network.
Server (PC Server)
- Physical server (with public fixed IP address) or,
- Cloud server
Network Connectivity
- Ethernet, WiFi
- 3G/4G (required for no network environment)
Digital Signage Hardware
- Digital signage media player +TV/LCD Monitor or,
- All in one digital signage LCD Display
A typical digital signage system Architecture is usually as follows:
